Hi, I’m Cassandra “Caz” Gaddis.

It’s nice to virtually meet you!

|Energy & Self-Leadership Coach |

I am a certified Energy Leadership Index (ELI) Master Practitioner. The ELI is a one-of-a-kind attitudinal assessment that enables leaders to hold up mirrors to their perceptions, attitudes, behaviors, and overall leadership capabilities. The ELI assessment differs from personality assessments as it is not intended to label a person and have them work well within that label. Instead, this real-time baseline and the realizations that you’ll gain from the debrief process will change the way you view your world. Side effects include higher consciousness, an increase of energy, and greater leadership effectiveness.

| Digital Marketer + Strategist |

I earned my Masters in Social Media Marketing from the University of Florida (2016) and my Bachelors in Public Relations from Florida Gulf Coast University (2009).

During my agency days, I was part of the leadership team serving a well-known social media platform. This client needed support in moderating their social communities to foster positive relationships with their consumers around the globe. I helped create the daily social care flow and reporting process as well oversaw all high-level community engagement and campaign-specific reports for the 26 regions and 16 languages we served in.


| Video Producer |

I love visual storytelling! Since 2010, I’ve helped produce several music videos, short films, commercials, a TV show and a feature film alongside my husband, Les Gaddis, of Gaddis Visuals. I’ve produced, co-directed, scripted, served as on-camera coach, cast, and helped as a location scout.

I look forward to getting to know you better!

| After hours |

When I’m not doing one of the above, I can likely be found spending time with my husband and our littles, speaking at Toastmasters, attending a National Speaker’s Association or International Coach Federation meeting, “trying” to rhythmically follow a Zumba class (LOL!)… You may find me sipping on a glass of full-bodied red wine, ideally, alongside a charcuterie board and chocolates.

Professional Bio


Cassandra “Caz” Gaddis is a Certified Professional Coach.

Caz has earned a Masters in Social Media Marketing from the University of Florida (2016) and a Bachelors in Public Relations from Florida Gulf Coast University (2009). Currently, she helps change the world, one person at a time, by serving as a digital strategist for iPEC, an international coach training school.

She’s an active member of Toastmasters, the National Speaker’s Association, and the International Coach Federation.

When Caz isn’t coaching she’s creating and connecting. This includes keynoting events, attending Toastmasters, hanging out with humans, and crafting visual stories alongside her husband, Les, through their video production company, Gaddis Visuals.